The Renewable Materials Company

The new fully brown paperboard grade for liquid packaging is a good example of utilising customer insight in Stora Enso’s R&D work, new product development and optimisation of the product properties.

The brown paperboard is developed in collaboration with the customer based on the brand owner's needs. Unbleached fibres are stronger than bleached fibres, enabling a weight reduction thus reducing the carbon footprint of the product.

The brown colour of the wood fibres creates a naturally different, sustainable and authentic package that meets the demands of the growing trends in ethical, ecological and organic products.

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